singer, songwriter, insta style icon
As a singer and songwriter for Australian indie-pop band Sheppard, Amy Sheppard is a force not only in the music industry but as a Insta-style icon and lifestyle influencer.
As vibrant as her trademark, mermaid toned hair, Amy is a multi-talented musician with an instantly recognisable style. Bold and colourful, Amy’s look is feminine with an edgy vibe, creating as much of a stir as her enviable musical skills.
Born in Papua New Guinea, Amy had an early introduction to music where it was a key element of the multi-cultural school’s curriculum. From the age of ten, Amy was writing her own songs and learning the guitar, a natural affinity for music that carried through with her when she moved to Australia for high school. Amy was destined to forge a career centred around music.
Sheppard was originally formed as a duo in 2009 between Amy and her brother George as part of a musical assignment she was working on for university. Creating a complete package from the music through to branding, Amy and George realised they might be onto something and the concept for the band began to take hold.
Eight years and four additional band members later (including Amy’s sister Emma) Sheppard is one of Australia’s biggest musical success stories with a huge national and international following.
Amy’s Instagram feed is a bright and playful behind the scenes look at her every day, not so standard life. Punctuated by striking colour, patterns and statement-making accessories, Amy’s style is truly unique. Amy is passionate about unearthing up-and-coming brands, showcasing a diverse range of looks that constantly surprise and inspire.
Whether it’s wining and dining at some of the country’s newest hot-spots, giving us a sneak-peek behind the scenes look at what goes on on-tour, travelling or styling up a storm with her covetable wardrobe, Amy Sheppard is a one-of-a-kind influencer on the rise.