Model & Mother
With a pout to die for, the kind of hair dreams are made of and a killer sense of style, you’d be forgiven for being a little envious of Ruby Tuesday Matthews. Not least because she manages to look so effortlessly gorgeous with a toddler and baby in tow! But, as any of her 200K adoring followers will tell you, you’d be hard pressed to find a more honest and relatable influencer.
Initially starting her account with a series of lust-worthy fashion, bikini and travel posts, Ruby’s brand of understated style has evolved to include her journey into motherhood and all that entails. Loved globally for her refreshing honesty, wicked sense of humour and down-to-earth commentary on parenting, style and life, Ruby is the uber-cool girl next door we all want to be friends with.
Residing in Byron Bay, Ruby exudes laid back glamour with a touch of boho luxe. Elegantly mixing designer pieces with vintage tees and high street brands, Ruby’s personal style generates thousands of likes, questions (where can I buy that?!) and an onslaught of friend-tagging. “OMG yes!” tends to be a frequent comment with fans loving every move this mega-babe makes.
Ruby is mother to two of the most adorable little superstars in the making, Rocket and Mars. Mini-influencers in their own right, these cuties love to make cameo’s in their Mum’s posts, as Ruby shares her favourite little people clothing brands, toys and accessories. As an avid traveller, Ruby also loves to showcase family-friendly destinations and travel tips – anything to make life easier and more comfortable on the road with kids!
Model, mother and style icon, Ruby has worked with a host of fashion brands including Sabo Skirt, Spell and the Gypsy Collective, Designer Forum, Steel and Cotton On; beauty brands including MAC, Charlotte Tilbury and Olay; lifestyle brands including Dyson, Hello Fresh, Marriot Hotels, Primus Hotel Sydney as well as family and children’s labels such as; Cotton On Kids, Duplo by Lego, Weet Bix, Bugaboo and Bio Gaia just to name a few.
Ruby Tuesday Matthews has become one of Australia’s true social media superstars. Boasting a loyal and growing following, incredible engagement and the ability to create a trend with a simple Insta-story, Ruby is the embodiment of the social influencer phenomenon.