Model & Mother – Byron Bay
With a pout to die for, the kind of hair dreams are made of and a killer sense of style, you’d be forgiven for being a little envious of Ruby Tuesday Matthews.
Initially starting her account with a series of lust-worthy fashion, bikini and travel posts, Ruby’s brand of understated style has evolved to include her journey into motherhood and all that entails. She is loved globally for her refreshing honesty, wicked sense of humour and down-to-earth commentary on parenting, style and life.
Residing in Byron Bay, Ruby exudes laid back glamour with a touch of boho luxe. Elegantly mixing designer pieces with vintage tees and high street brands, Ruby’s personal style generates thousands of likes and an onslaught of friend-tagging on her Instagram with over 220K followers.
Ruby is mother to two adorable superstars in the making, Rocket and Mars. Mini-influencers in their own right, these cuties love to make cameos in their Mum’s posts, as Ruby shares her favourite little people clothing brands, toys and accessories. As an avid traveller, Ruby also loves to showcase family-friendly destinations and travel tips – anything to make life easier and more comfortable on the road with kids!
Ruby has worked with a host of fashion brands including Sabo Skirt, Spell and the Gypsy Collective, Designer Forum, Steel and Cotton On; beauty brands including MAC, Charlotte Tilbury and Olay; lifestyle brands including Dyson, Hello Fresh, Marriott Hotels, Primus Hotel Sydney as well as family and children’s labels such as; Cotton On Kids, Duplo by Lego, WeetBix, Bugaboo and Bio Gaia just to name a few.
One of Australia’s true social media superstars, Ruby Tuesday Matthews boasts a loyal and growing following, incredible engagement and the ability to create a trend with a simple Insta-story. She is the embodiment of the social influencer phenomenon.