CHRISTINA PLAY

Content Creator

Some days, Christina Play is like any Aussie Mum. Wrangling her three little ones at a play centre, bribing them with snacks, and her fingers crossed they’ll burn off some of that endless energy. Others, she’s in full glam, playing muse for Hair by Suzy or filming a brand campaign with the kind of effortless ease that makes content creation look easy. And, dare we say, fun?

Juggling motherhood and her career as a content creator and model, Christina is the definition of can do it all. But here’s what makes her so easy to love - she never takes herself too seriously. Christina is polished but not precious, luxe but never out of touch. Her audience loves her for her signature mix of real-life meets high fashion, sprinkled with humour. She’s basically created her own niche - we’ll call it aspirelatable.

Christina’s journey into content creation wasn’t exactly planned. She started out behind the camera as a wedding photo editor (she’ll tell you herself she’s better at fixing photos than taking them). 

But in 2017, after a few modelling gigs and a little push from her husband Steve - one of Sydney’s most in-demand DJs - to “go for it”, she made her profile public. Now, with 56K+ loyal followers and countless collaborations to her name, Christina has worked with brands, including Fashion Nova, House of CB, Oh Polly, Sunseeker Swimwear, Skulpterai, Stoke YOYO, and more.

Christina’s content doesn’t shy away from the reality of life with three little ones (Zander, 5, Alec, 2, and Sasha, 6 months). While she’s not one to overshare, Christina effortlessly blends family moments and behind-the-scenes into her content. But she always brings the glam, whether it’s through her stunning campaign imagery, playful fashion and beauty content, or her meticulously styled home.

When it comes to brand partnerships, Christina’s approach is simple. If she doesn’t love it, she’s not posting it. That’s why her audience trusts her and what makes her the perfect brand partner. Bringing authenticity, personality, a dash of playful chaos and her thousands of engaged fans to every campaign, Christina Play is the influencer of choice for brands who want refined yet real content.

Instagram: @christinaplay